Sender details
Sender name
The name that appears in your subscribers’ inbox as the sender. This is typically your newsletter name or your own name.Sender email
The email address your messages are sent from. By default this uses a LetterBucket shared sending domain.To use your own domain as the sender address (e.g.,
hello@yournewsletter.com), you need to set up a Custom Domain first.Reply-to address
When a subscriber hits Reply on one of your emails, their reply will go to this address. It can be different from the sender email — useful if you want replies to go to a specific inbox.Footer
Every email includes a footer with your mailing address — this is required by anti-spam laws (CAN-SPAM, CASL, GDPR).Address options
- LetterBucket default address — Use LetterBucket’s registered address. This is the default and requires no configuration.
- Custom address — Enter your own physical address to appear in the footer. This is recommended if you want full control over what subscribers see.
Email rating style
Controls the visual style of the ratings/feedback prompt shown at the bottom of your emails. Choose the style that best fits your newsletter’s design.Best practices
- Use a real reply-to address that you monitor. Subscriber replies are one of the best signals of engagement, and responding to them builds trust.
- Your sender name should be recognizable. Subscribers are more likely to open emails from a name they remember.
- If you use a custom domain, make sure your DNS records are properly configured to avoid deliverability issues.